INVESTING IN GOLD

Transform discretionary spending into investing dollars

Laurea 24k jewelry allows you to take what is currently discretionary spending and transform it into a hard asset that can provide growth and security for your future, capturing it as part of your savings and investments.

Laurea 24k jewelry is an investment:
discretionary spending transformed into Investment dollars

transformation
diversification &  protection
enjoy it,<br> don't store it
transformation

TRANSFORMATION

Turn a liability you are already buying into a major asset. Pay for precious metal, not markups.

diversification &  protection

DIVERSIFICATION & PROTECTION

Diversify your portfolio with an investment that protects you against market turmoil and inflation.

enjoy it,<br> don't store it

ENJOY IT,
DON'T STORE IT

Rather than hiding the beauty of gold in a safe, invest in a truly wearable asset. Precious metal investing done the right way.

Turn a liability you are already buying into a major asset. Pay for precious metal, not markups.

Diversify your portfolio with an investment that protects you against market turmoil and inflation.

Rather than hiding the beauty of gold in a safe, invest in a truly wearable asset. Precious metal investing done the right way.

STORE OF VALUE

Throughout history gold has been used to store wealth. This is down to golds unique properties of being rare and permanent and its ability to keep pace with the cost of goods of the day.


Inflation erodes the value of currency, which is why investing is so important. A dollar tomorrow is worth less than today. Gold can protect your purchasing power and combat inflation.


Unlike money or bonds, the government can’t “print” or issue more gold. Gold deposits are becoming more scarce and the average grade of gold being mined is trending down constraining new supply. Gold is the most non-reactive of metals and does not degrade, rust or tarnish over time. 

Decreasing buying power of THE US Dollar

The US dollar is worth 98% less today than it was in 1933 which translates to you being able to buy less with your money

Great Depression

$1 could buy 10 loaves of bread

Present Day

$1 can’t even buy you a candy bar

PORTFOLIO DIVERSIFICATION

Portfolio diversification means investing in a variety of different assets to protect and grow your money.


This balanced approach means spreading your investments around so all your eggs are not in one basket 


Gold moves differently to other investments meaning when other investments such as the stock market go down, gold may appreciate and offset those losses.

SAFE HAVEN ASSET

Gold is the world’s safe haven asset. In times of turbulence, panic can drive the value of your investments down. Gold can provide a counterbalance to this and is used by individuals and governments alike to protect wealth against uncertainty and other unforeseeable risks.


Gold is a physical asset that you can hold and store. The money in your checking account now just exists electronically and is reliant on a company giving you your money when you ask for it.


Gold is easily convertible into any currency worldwide, whereas the amount of money you need to convert it into gold has historically constantly gone up.

LAUREA IS THE MODERN EMBODIMENT OF AN ANCIENT IDEA

Making your jewelry part of your investment portfolio, you pay by the gram for a hard asset forged into wearable liquid luxury. 


With our portfolio pricing, the price is linked to the real-time price of gold: additionally the more grams you purchase, the less you pay for each additional gram. 


Liquid and tradeable, pieces allow for tracking within your portfolio; build your wealth as you build your collection. Nothing is more luxurious than pure gold.

The Maison

GOLD PERFORMANCE

ADDITIONAL INFORMATION

Whether looking for a hedge against inflation and the stock market, or simply looking for a alluring piece of jewelry, Laurea ensures that your money is well invested. Laurea is looking to partner with mindful consumers that want to know that their money is not being wasted. Instead of spending discretionary dollars on costume jewelry, invest in true luxury jewelry that becomes part of your investment portfolio.
The term gold bullion simply refers physical gold that is typically in the shape of coins or bars. Laurea jewelry is similar to bullion in that they are both made of pure 24k gold. While gold bullion is stored in a safe, Laurea offers this same gold in the form of beautiful and timeless pieces that can be worn and enjoyed while watching your investment grow.
There are many ways to invest in gold. A popular way is buying an exchange traded fund (ETF) linked to the price of gold. While there are some advantages there are also significant drawbacks. One drawback is the investor does not own the gold and is exposed to counterparty risk, in essence relying on a third party that could file for bankruptcy. Laurea delivers the security of owning physical gold, a portable, tangible asset with no counterparty risk.